Tata Passenger Electric Mobility Ltd (TPEM), a subsidiary of Tata Motors, has launched its first pure electric vehicle, the Punch.ev. The Punch.ev is based on the advanced Pure EV architecture acti.ev, which stands for Advanced Connected Tech-Intelligent Electric Vehicle. It offers cutting-edge technology, eco-consciousness, and cost-effective offerings. The Punch.ev is a versatile and multi-talented electric vehicle with an elegant, classical SUV design, available in three personas- Smart, Adventure, and Empowered. Starting at an introductory price of INR 10.99Lakh, the Punch.ev will be available at all Tata Motors showrooms authorized for EV sales and Tata.ev stores nationwide.
The Punch.ev comes with two battery pack options and two e-Drive options. The Punch.ev is a pioneering addition to TATA.ev’s portfolio, embodying the transformative shift in the needs and lifestyle of contemporary customers.
It features a digitally enhanced in-cabin experience, wireless Android Auto and Apple CarPlay functionalities, Arcade.ev app suite, ZConnect Connected Car Technology, plush feature upgrades, and a practical yet performance-oriented design.Mr. Shailesh Chandra, Managing Director of Tata Motors Passenger Vehicles Limited and Tata Passenger Electric Mobility Limited, said the Punch.ev aims to catapult the Indian EV market and leapfrog India into an era of pure EVs.
