India Yamaha Motor (IYM) has announced a major refresh to its motorcycle line-up, including new color choices and cosmetic enhancements for the popular R15 V4 and FZ series model range. The focus is on boosting sales and establishing stronger connections with young customers across the country. The new color choices are tailored to match each customer’s lifestyle, providing a personalized journey and enticing enthusiasts to embrace ‘The Call of the Blue.’ Commenting on the upgrades, Mr.Eishin Chihana, Chairman – Yamaha Motor India Group of Companies said, “Yamaha is excited to unveil its refreshed 2024 motorcycle lineup, in line with ‘The Call of the Blue’ brand campaign.”
The sporty R15 V4 model for 2024 features a bold ‘Vivid Magenta Metallic’ color scheme, exclusively available at Yamaha’s upscale Blue Square outlets. The existing Racing Blue and Metallic Red shades have undergone cosmetic upgrades, with refreshing tones and sportier graphics.
Yamaha has updated its FZ series for 2024 with new colors, including the ‘Racing Blue’, Matte Grey, Matte Cyan shade, rugged Matte Titan color, and ‘Matte Black’ versions. The Matte Black and Majesty Red models have also been improved. The seat color has been changed to a sleek solid black, enhancing the overall aesthetic.
