Amazon has expanded its ultra-fast delivery service, Amazon Now, to 19 locations across West Bengal as part of a nationwide rollout covering more than 120 cities, the company announced on October 1.
The West Bengal expansion includes Kolkata, Asansol, Durgapur, Murshidabad, Krishnagar, Basirhat, Katwa, Chittaranjan, Habra, Bangaon, Domkal, Ranaghat, Jangipur, Bolpur, Kharagpur, Rampurhat, Burdwan, Midnapore and Nadia.
The company said Amazon Now doubled its geographical reach in just two weeks and offers deliveries within minutes across a range of daily essentials, including groceries, fruits and vegetables, frozen food, personal care products, fashion, beauty items, small appliances and home and kitchen products. Orders are fulfilled through nearly 800 micro-fulfilment and urban fulfilmentcentres.
“We are delighted to take ultra-fast deliveries with Amazon Now to India’s hinterland,” said Harsh Goyal, Vice President – Everyday Essentials, Amazon India, adding that the service’s orders were doubling every quarter.
In September, Amazon announced that Amazon Now had achieved $1 billion in annualised gross sales in India over a three-month period. The company aims to expand the service to more than 300 cities.
Amazon also said customers could access festive offers through the service during the Amazon Great Indian Festival, beginning October 8. Offers include discounts on selected products, a 10 per cent instant discount on SBI credit and debit cards and EMI transactions, and additional savings of up to 10 per cent for Prime members.
